So, I want to talk about how sexual harassment and fair pay are linked at Google (and beyond), because I think that's an angle that isn't being highlighted enough in the coverage of these walk-outs. I'm going to frame it largely around my personal experience there. Thread.
When Sergey Brin himself is openly having relationships with employees, it creates an environment where exec men, on down to men in senior management, think it's fine to treat the office like their harem.— Kelly Ellis (@justkelly_ok) October 30, 2018
I'll also point out it's forbidden per Google's own training.
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Even with a stellar developer team and a stellar product, your startup may not grow or survive without a great marketing and sales teams.
2. Start growing your audience before you’ve a product or an idea.
You should start promoting yourself and building your audience before you have a finished product or even before you have a great idea that you want to build.
3. Don’t wait to start building your audience after you’ve launched a product.
Most first-time developers actually ignore marketing.
They’re oblivious to the challenge of attracting people to take a look at something they’ve created.
4. At least until they see their first project crash and burn within hours of the launch.
There are so many times that I have seen developers spend countless hours building something, releasing it with no fanfare...
5. and only then trying to figure out how to promote it by asking marketing questions on Indie Hackers, Quora or Hacker News. Don’t make that mistake.
Sheryl got her MBA at Harvard. One of the most famous cases (Extra Strength Tylenol) in one of the most famous classes (Business History) she took: in 1982, someone put cyanide in Extra Strength Tylenol capsules and killed 7 people in Chicago.
What do you do when someone turns your product into a weapon? When they use the system you built to harm? James Burke, CEO of J&J, was shockingly open with the public, he pulled the product and made significant packaging changes to make product safer (but not tamper-proof).
He over-shared every step along the way re investigation, redesign, stood up as both CEO and human. The reintroduction of new Extra Strength Tylenol succeeded. Burke saved the brand.
But four years later it happened again. A killer put cyanide in the capsules, this time a woman in Yonkers died. Same CEO, Burke, pulled the product again, completely changed the form factor from capsule to caplet and relaunched *again*. It worked *again*. How'd they do that?
Burke (CEO) tapped J&Js goodwill bank account w/ the public. Two big withdrawals from that bank account in four years + 8 dead bodies! But his honesty, openness, humanity (choked up about the deaths more than once), humility kept the goodwill bank balance positive the whole time.
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1. There's been a lot of news lately about people in the Autonomous Vehicle industry realizing the problem they're trying to solve is much trickier than they initially hoped.
I think there’s a good analogy in a similar technology: self-checkouts.
2. Self-checkouts have been around a while. Companies have been working on them since 1984, and they’ve been in stores around the country for nearly two decades. As you well know if you’ve used one, they also still kinda suck.
3. This is not for a lack of financial incentives! A company that could figure the technology out would be able to replace billions a year in labor. Even a marginal improvement on the tech would be incredibly valuable as current systems feature staggering losses to shoplifters
4. It’s not as if “scanning items at a checkout” is an especially daunting task. It’s considered unskilled labor. Teenagers do it.
5. Turns out that making an automated system that’s 95% as good as a human is relatively easy and one that’s 100% as good as a human is very hard. I think it’s becoming clear that autonomous vehicles are going to turn out like this
So, I want to talk about how sexual harassment and fair pay are linked at Google (and beyond), because I think that's an angle that isn't being highlighted enough in the coverage of these walk-outs. I'm going to frame it largely around my personal experience there. Thread.— Kelly Ellis (@justkelly_ok) November 1, 2018